Asus has shifted more than 90% of its computer and motherboard production away from China as worries grow over trade battles with the US. The news came out during the company’s earnings talk on Wednesday, August 13, 2025, with Asus leaders saying they’re now making most of these products in Thailand, Vietnam, and Indonesia. Here’s why this big change is happening.
The move comes as the US has put extra taxes on goods from China, starting with a threat of up to 145% in April 2025 under former President Trump. After talks, the tax dropped to 30% for now, with a pause until November 10, but the uncertainty has pushed Asus to act.
The company wants to avoid higher costs that might force price increases for customers in the US market. Other countries like Thailand and Indonesia face lower taxes of about 19%, while Vietnam’s is around 20%, making them safer choices.
Asus says most of its products still avoid the US-China tax list, but that could change. Trump recently talked about a 100% tax on foreign chips, which might affect computers and phones, though companies building factories in the US, like TSMC, might get a break.
Asus uses chips from suppliers like TSMC, so they’re waiting to see how new rules play out. If costs get too high, the company might pass some of that onto buyers or stores.
This shift isn’t just about the US—Trump also added a 20% tax on Chinese goods with no exceptions, and a 25% tax on graphics cards and motherboards might return in September. Moving production helps Asus stay flexible, though it could mean higher setup costs.
Some posts found on X show people talking about this as a smart move to dodge trouble, but others worry prices might still go up.
Asus hopes to keep prices steady, but it’s a wait-and-see game as trade tensions continue. If you’re curious about how this affects your next PC, keep an eye on Asus’s website for updates. This change could shape how tech reaches your hands in the months ahead!